Facebook is working on incorporating the hashtag, one of Twitter’s most iconic markers, into its service by using the symbol as a way to group conversations, said people familiar with the matter. It is unclear how far along Facebook’s work on the hashtag is and the feature isn’t likely to be introduced imminently, these people said.
This is really going to infuriate anyone who’s complained about hashtagging on Facebook. I’ve seen a fair amount of annoyance over this already — the hashtag doesn’t work on Facebook! Now everyone who pigheadedly kept doing it against all logic is going to be — eventually — vindicated.
I’ve never been as irritated at hashtags in their wrong place as you might expect. Although they don’t work to group conversations about a single topic, they do provide a weird kind of subtext that generally aids understanding. I think it’s an ugly, lazy way to make yourself understood, and I detest the general tone that they produce (often battering the point home with a mallet) but I understand why people use them.
Published on March 23rd, 2013